Wearables
// Overview
Wearables began as a passion project: a supplement brand that could live at the intersection of wellness and self-expression. We built it from the ground up—naming, branding, packaging, marketing, and ongoing growth strategy. As a long-term internal incubator, Wearables has allowed us to flex not just creatively but strategically, applying what we’ve learned across CPG to a brand we own and operate.
